Inventing Names From Scratch
There are lots of ways companies get their names. One of the bolder routes to go down when choosing a company name, however, is a fantasy name. Can’t think of anything suitable? Just make something up!
Brand Naming with Real Word Names
Although many companies use acronyms, portmanteau constructions, or other “artificial” names, there is a remarkably simple method of naming a new business – one that several of the world’s largest companies have used, too.
Anagrams in Business Names
Whether intended or not, the letters of many well known business names can be rearranged so that new meanings emerge. Boeing can be reordered to make Big One, Pringles Chips becomes Crisp Helpings, DreamWorks is Mad Workers, and Toyota's Camry changes to My Car.
