Naming Knowledge

What's going on in the naming world? Let's talk about the newest trends, important changes and the most common standards in business and product naming.
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android-names

A new name for Android N

Google wants the community's help to name the next Android version. These are the only conditions: The name has to start with the letter N and the name has to refer to a delicous, sweet treat. So let's see what ideas we can find!
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Business names Company Names Naming

The story behind the name

Identity and company names: There’s usually a story behind the name search. Stories make a company name more vivid and give it substance. They’re also valuable to businesses if they write down the story of their company and share it with customers.
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Germany: The Promised Land of Naming Expertise

If there’s one thing that the economic ups and downs have reminded the world of, it’s that Germany is an industrious, productive nation which supplies companies and consumers across the planet with everything from Mercedes and BMWs to the screws for those little hinges on the door of your mini beer-fridge. And given that Germany is so creative when it comes to making products, it shouldn’t come as any surprise that they’re very good at making product names to match.

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building

The best tips & tricks on how to successfully find company names and other business names: How to come up with creative ideas? How to check whether company names are still available? How do you decide on the best name? In this category we write about all these questions concerning the right company and business name.

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deliveries

Find out the dos and don'ts about developing new brand names and product names. What are promising brand naming strategies from planning to the introduction of the name? Learn how to create a brand name that stands out and can become a successful trademark.

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add notes

In this category you will find examples of naming companies in all kinds of industries and on various topics. Learn more about rules and trends for names in your industry or profession.

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brainstorming

Are you stuck in the naming process? Does the blank page paralyze you? With our naming inspiration techniques, you can fuel your imagination and get your mind going to generate great name ideas.

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team spirit

About powerful name generators and naming tools: tools for word inspirations, name generators from acronyms to artificial names and helpful name checks. In this section, we introduce special naming tools in more detail.

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contrast

Invented words or descriptive names, acronyms or existing words, or simply crazy-associative names: the possibilities for finding a business name are endless. Let's take a look at the most common name types for professional use.

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judge

The most important facts about trademark law, registering a business name and everything else you need to know to secure your new name.

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status update

What's going on in the naming world? Let's talk about the newest trends, important changes and the most common standards in business and product naming.

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world

There's more than business names and brand names. Let's take a closer look at all kinds of names: geographical names, weekday names, traditional names, children and pet names...

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